Facebook is rebranding itself. The company will now be known as Meta. The move is due to Mark Zuckerberg’s development of a new virtual world called Metaverse, and it will not affect Facebook or Instagram users. Mark Zuckerberg, the CEO of Facebook, revealed on Thursday that his company will henceforth be known as Meta or Meta Platforms. The new platform unifies apps and technology under a single corporate identity. But don’t worry, if you’re a Facebook user, nothing will change for you. Instagram and WhatsApp users are in the same boat. The names of the websites and apps they utilize will remain the same.
“Today we are seen as a social media company, but in our DNA we are a company that produces technology to link people, and the metaverse is the next frontier, just like social networking was when we started,” Zuckerberg said in announcing the new moniker.
The change in Facebook’s name has sparked a lot of speculation about whether or not the social networking app will alter for users. No, that is not the case. Before Zuckerberg declared Meta, Facebook would remain the same for its users. There will be no modifications to the app’s functionality. There are no new features or layouts planned, and the usage rules will remain the same. Similarly, the name change will have no impact on Facebook’s other apps, such as WhatsApp and Instagram. They will be devoid of any “meta” content.
“Neither our apps nor their brands are changing.” “We’re still the firm that builds technology with humans in mind,” added Zuckerberg.
Facebook’s founder, Mark Zuckerberg, didn’t want it to be known solely as a social networking platform. Facebook now wants to be known as a technological firm with a diverse range of goods and apps. According to Zuckerberg’s Founder’s Letter, the new platform would be even more immersive, allowing users to do practically anything they can imagine. On the meta platform, he continued, people can get together with friends and family, work, learn, play, shop, and create.
Zuckerberg also announced his plans to integrate crypto and NFT into the platform, as well as ensure that users’ privacy and security will be prioritized.
“Privacy and security must be integrated into the metaverse from the beginning.” Open standards and interoperability are also important. This will necessitate not only new technical development — such as community support for crypto and NFT initiatives — but also new governance structures. Most importantly, we must assist in the creation of ecosystems so that more people have a role in the future and may profit not only as consumers but also as producers,” Zuckerberg wrote.
Only time will tell if Zuckerberg will follow through on his promises. Facebook and its CEO’s names do not have a lot of social capital right now. There have been charges that Facebook prioritized business over the potential for social harm, and several whistleblowers have come out to claim weaknesses in the way the company operates. Government regulators throughout the world are also looking at Facebook’s operations and have begun asking questions.