Apple Deals Alert: 6 New iPhones to Shock the Market in 2026

Ample Savings on Apple’s Latest Laptops

Amazon is offering record-low prices across the entire M4 MacBook Air lineup, with discounts of up to $165 on every model and color. This presents a significant opportunity for consumers looking to upgrade to Apple’s latest laptop.

Unionjournalism investigated these deals and found that every configuration of both the 13-inch and 15-inch M4 MacBook Air is experiencing price reductions.

Record-Low Prices Across the Lineup

Specifically, these are the current deals available on Amazon:

• 13-inch M4 MacBook Air (256GB): $849.00 (a $150 discount)
• 13-inch M4 MacBook Air (16GB/512GB): $1,037.19 (a $162 discount)
• 13-inch M4 MacBook Air (24GB/512GB): $1,249.00 (a $150 discount)
• 15-inch M4 MacBook Air (256GB): $1,049.00 (a $150 discount)
• 15-inch M4 MacBook Air (16GB/512GB): $1,249.00 (a $150 discount)
• 15-inch M4 MacBook Air (24GB/512GB): $1,434.00 (a $165 discount)

These prices represent new all-time lows for these configurations, surpassing previous discounts by more than $50.

Analyzing the Deal

The reasons behind these significant price drops are multifaceted.

• Increased Competition: The laptop market is becoming increasingly competitive, with manufacturers like Microsoft, Lenovo, and Dell offering compelling alternatives to Apple’s MacBooks. This heightened competition may be prompting Apple to adjust prices to maintain market share.
• Inventory Adjustments: Apple may be looking to clear out inventory of older M4 MacBook Air models ahead of the anticipated release of newer versions. This strategic move could explain the deep discounts being offered.
• Upcoming Product Releases: Speculation suggests that Apple may be gearing up to unveil new MacBook Air models in the near future. These potential releases could be driving the price reductions on existing models as consumers anticipate the arrival of newer, potentially more feature-rich laptops.

Impact on Consumers

These substantial discounts present a compelling opportunity for consumers who have been eyeing a new MacBook Air.

The lower prices make Apple’s premium laptops more accessible to a broader range of buyers.

For students, professionals, and creative individuals, the M4 MacBook Air offers a powerful and versatile computing experience. The improved performance, enhanced display, and extended battery life make it an attractive option for a variety of use cases.

Breaking Down the Best Deals

The latest discounts on the M4 MacBook Air lineup offer significant savings for consumers. In this section, we will break down the discounts available for each configuration of the 13-inch and 15-inch models.

13-inch MacBook Air Deals

Amazon is offering up to $162 off every 13-inch M4 MacBook Air model in every color. The discounts are applicable to all three new configurations, making it an ideal time for consumers to upgrade or purchase a new MacBook Air.

The prices start at $849.00 for the 256GB model, which is a new all-time low price, beating the previous lows by more than $50. The 16GB/512GB model is available for $1,037.19, and the 24GB/512GB model can be purchased for $1,249.00, both of which are also new all-time low prices.

• $150 OFF 13-inch M4 MacBook Air (256GB) for $849.00
• $162 OFF 13-inch M4 MacBook Air (16GB/512GB) for $1,037.19
• $150 OFF 13-inch M4 MacBook Air (24GB/512GB) for $1,249.00

15-inch MacBook Air Deals

Moving to the larger display models, Amazon has both 512GB versions of the 15-inch M4 MacBook Air on sale this week, as well as the 256GB model. The discounts range from $150 to $165 off, making it an attractive option for consumers looking for a high-performance laptop.

The 16GB/512GB model is available for $1,249.00, and the 24GB/512GB model can be purchased for $1,434.00, both of which are new record low prices.

• $150 OFF 15-inch M4 MacBook Air (256GB) for $1,049.00
• $150 OFF 15-inch M4 MacBook Air (16GB/512GB) for $1,249.00
• $165 OFF 15-inch M4 MacBook Air (24GB/512GB) for $1,434.00

Beyond the Numbers: Considerations for Buyers

While the discounts on the M4 MacBook Air lineup are attractive, there are several factors to consider before making a purchase. In this section, we will evaluate the overall value proposition of these discounted MacBook Airs and encourage readers to compare these deals with other available options.

Value Proposition

The value proposition of the discounted MacBook Airs is strong, considering their performance, features, and design aspects. The M4 MacBook Air models offer a balance of power, portability, and affordability, making them an attractive option for consumers.

The 13-inch models, in particular, offer a great value proposition, with prices starting at $849.00 for the 256GB model. The 15-inch models, while more expensive, offer a larger display and more powerful performance, making them a great option for consumers who need a high-performance laptop.

However, it’s essential to consider the overall ecosystem and compatibility with other Apple devices. The M4 MacBook Air models are designed to work seamlessly with other Apple products, making it an attractive option for consumers who are already invested in the Apple ecosystem.

Comparison Shopping

When considering a purchase, it’s essential to compare the discounted MacBook Airs with other available options. Consumers should consider the performance, features, and design aspects of other laptops in the same price range to ensure they are getting the best value for their money.

Some popular alternatives to the MacBook Air include the Dell XPS, the HP Envy, and the Lenovo ThinkPad. These laptops offer similar performance and features to the MacBook Air, but at a lower price point.

Consumers should also consider the warranty and support offered by each manufacturer. Apple offers a comprehensive warranty and support program, which can provide peace of mind for consumers who are investing in a high-performance laptop.

Timing Your Purchase

When considering a purchase, it’s essential to think about the timing of the purchase. The discounted MacBook Airs are available now, but it’s possible that prices may drop further in the future or that new models may be released.

Consumers should consider their needs and priorities before making a purchase. If they need a high-performance laptop now, the discounted MacBook Airs are a great option. However, if they are willing to wait, it’s possible that prices may drop further or that new models may be released with improved performance and features.

Ultimately, the decision to purchase a discounted MacBook Air depends on individual needs and priorities. Consumers should carefully consider their options and make an informed decision based on their specific requirements.